Look for the * for today’s advice.
Nora Volkow 1956
Nora’s research has been instrumental in demonstrating that addiction is a brain disease that undermines the function of circuits that underlie reward, motivation and self-control—and in identifying overlapping circuitry disruptions in obesity.
*There are so many ways to get help for addiction. If you or someone you know is struggling with addiction, take today to reach out for help.1-800-662-HELP
Matt Harvey 1989
“Especially during my recovery, I found Pilates to be the most successful workout for my core and stability. During the season, I do it about once a week.”
*Try some Dark Knight Pilates! To make it sound cool.
Virginia Minor 1824
Recently, naturalization ceremonies have been held in the rotunda, during which visitors have witnessed the inspiring sight of hundreds of immigrants, from countries all over the world, being given the opportunity to enjoy the full privileges and immunities of United States citizenship, won due to the sacrifice and perseverance of people like Dred Scott and Virginia Minor. The example they set in small, seemingly unimportant cases in St. Louis, led to momentous events which changed our country forever.
*The example you set in small ways could lead to momentous events which could change your life forever. Set an example today for someone.
Quentin Tarantino 1963
Create Limited Choice
In the next section of the movie, “Vincent Vega and Marsellus Wallace’s Wife”, Vincent goes to buy heroin from Lance. Lance presents Vincent with three seemingly identical options in plastic bags. Yet he introduces each option with a name, and where it is from.
From there, Lance reduces choice for Vincent to two options. Two of the choices, Lance explains, are the same price with a very similar high. However, Lance focuses on the more expensive choice. Sure you pay for more, he explains, but the experience will be vastly different.
“The first two are great, but this one? This one is a mad man.”
Lance may be wearing a bathrobe, but in this scene he does a brilliant sell of an expensive product. First, he differentiates each product, naming them to help Vincent see differences. Then, he reduces the buy to an either or. Why? To push Vincent into buying the more expensive, higher quality product.
Too many choices can actually overwhelm the consumer, making them less likely to choose any product at all. One psychologist found that for every 10 mutual funds the employer offered, the participation rate declined by 2%. Why did people participate less when they had more variety? It was so overwhelming, the employees put it off.
*Create limited choice. Especially when you first start your business. Make it easier on the customer and you. And remember, drugs are bad. Watch Pulp Fiction for motivation.
Mariah Carey 1970
Her voice is an alto; she can cover all the octaves between an alto and a soprano. According to the BBC, “Such a range is so unusual because the human voice is very limited and we use only a small part of it. This makes it very difficult to expand the vocal range and articulate such high notes.
*Yes, I was a member of the Mariah Carey Fan Club back in the early nineties. I still have most of her CDs. Today is my day to have flashbacks of an easier time while listening to my generation’s songbird.
Fergie 1975 – best ever black eyed peas
Fergalicious def-, fergalicious def-, fergalicious def
Fergalicious definition make them boys go crazy
*Listen to a mix of Fergie, The Black Eyed Peas, and Mariah while making the best ever black eyed peas
SNUB – Buster Posey
- Help someone who is struggling with addiction
- Set a good example
- Create limited choice
- Listen to Mariah Carey
- Make Fergalicious best ever black eyed peas